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Digital Strategy for Small Business

A pixel infused world by Pre Priyadarshane

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Connected Consumer – A Business Challenge and An Opportunity

I was recently looking for a point and shoot camera. I immediately went on CNET.com read editor reviews, then to Amazon.com to read user reviews to select the camera that I wanted to purchase. Several years ago, I had done the same thing, only differently. I had gone to the local Best Buy and Circuit […]

Filed Under: Digital Marketing, Web Strategy
December 7, 2011 By Pre

Where I’ve been…

I haven’t been keeping this blog updated for the past couple of months. I’m sorry that I was away. I was transitioning into a new position and my schedule got hectic during the transition period. For those who are curious, yes, I love my new position!

Filed Under: Technology & Me
June 1, 2011 By Pre

Three Easy Steps to Dominate Local Search Results

Local search is becoming more and more important as users turn to search engines to find restaurants, dental care providers, and just about anything that comes to mind. Smart phones have contributed to this growing trend. As more gain access to these devices, local search will become more important your business, at least it should […]

Filed Under: Local Search, Web Strategy
March 30, 2011 By Pre

Don’t ask for the latest acronym

I got a request today for a HTML5 website. I’m always afraid when a client asks for a specific technology. I’ve gone through this very scenario with Flash about 10 years ago! When I asked for project requirements, I didn’t see the need for HTML5. Mind you, I’m excited about HTML5 and use some very useful […]

Filed Under: Technology & Me
January 28, 2011 By Pre

How to create an effective Google Place Page for your small business

If you don’t already have a Google Place Page, its time you did. This post will guide you to create an effective Google Place Page. If you have a website or not, Google Places will help you become visible in the local web searches. This is today’s Yellow Page listing, trust me. According to ComScore […]

Filed Under: Web Strategy
November 10, 2010 By Pre

Find out if your business has a Google Place Page

Let’s assume your business name is The Fitness Firm and you are located in Green Bay area. 1.0) Do a Google search for your business name first (http://www.google.com), your search phrase should be The Fitness Firm Green Bay. You’ll get something like following: No Google Places Page You will notice that here the third listing […]

Filed Under: Web Strategy
November 7, 2010 By Pre

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